About Us.
Growing Businesses, Shaping Legacies
At TCG, we're not just business consultants. We're partners in purpose-driven growth. We believe that thriving businesses are built on integrity, stewardship, and service, principles deeply rooted in our faith-based approach. Our mission is simple yet profound: to empower small and medium-sized businesses to achieve sustainable growth while honoring their people, communities, and values. Our vision: Unlock the Potential of ‘Main Street America’ to build a greater tomorrow for all.
Founded on the belief that business can and should be a force for genuine good, TCG combines strategic insights, operational excellence, responsible innovation, and servant leadership consulting. We're passionate about helping business leaders not just succeed, but thrive in a way that feels aligned, meaningful, and impactful.
Meet Our Managing Partner
Matthew Cousins, Managing Partner of TCG, started this journey driven by a simple yet powerful conviction: that businesses flourish most when they're aligned with a higher purpose. After spending over 10 years with corporate companies and working as a Management Consultant, Matthew realized there was an opportunity, and a God-given responsibility, to guide other businesses toward sustainable growth that respects people, honors principles, and elevates communities.
At the end of 2024, Matthew found himself in a low. Spending 50+ hours a week working with Fortune-100 companies which treat employees and customers as just another number, he saw the need for a change. Humans are hurting and part of that comes from our businesses and careers lacking purpose and impact. Despite being raised as a believer in Christ, Matthew lacked faith for many years. But, God gives us the free will to choose our relationship, yet He never ceases to love us. Matthew is rekindling his relationship with the Lord and strivers to be a better follower of Jesus and servant to all each day.
Today, Matthew and the TCG team are committed to helping you lead your business with intention, excellence, and impact. Our faith-driven philosophy ensures that every strategy, recommendation, and partnership is infused with integrity and purpose.
Our Method
At TCG, our strategic approach is uniquely effective because it blends analytical rigor with heartfelt integrity. We employ a two-pronged methodology designed to deliver clear, actionable solutions while remaining aligned with our core values.
First, we embrace first principles thinking, which involves breaking down complex issues into their most basic truths. This foundational approach allows us to thoroughly understand the scope and variables at play, uncover innovative opportunities, and craft competitive solutions tailored specifically to your business.
Second, we apply faith-driven principles to ensure every recommendation and solution prioritizes people, service, and community. While many businesses settle for strategies driven solely by competitive advantage, often sacrificing deeper values in pursuit of profit, TCG believes in taking a step further. By scrutinizing every solution through our shared faith-driven values, we ensure the strategies we implement not only drive growth but also uphold integrity, dignity, and positive community impact.
Our Commitment
When you work with TCG, you're choosing more than consulting. You’re choosing partnership. We commit ourselves fully to understanding your business, embracing your vision, and delivering strategies that align with your core values. Your success is not just measured by profit margins, but by the legacy you build.
We’re excited to meet you, learn your story, and start building something extraordinary, together.
— Matthew Cousins
Ready to take the next step? Let's connect and explore how we can partner together.
How TCG Gives Back
Giving back is central to our values and mission at TCG. We commit to donating 10% of our profits annually to causes and charities aligned with our core values. Additionally, we dedicate our expertise by working with four or more businesses each year, completely free of charge, to help those who need guidance and support most. This is part of our ongoing pledge to create meaningful impact beyond the bottom line and actively contribute to the well-being and success of our wider community.
If you’re looking to partner with us, free of charge, fill out the form to Contact Us.